■ On June 5th, World Environment Day, the Seoul International Eco Film Festival (SIEFF) is set to begin, engaging the public through various channels for a total of 26 days.

■ The official slogan, "Ready, Climate, Action 2024!" is expressed with dynamic typography, conveying the festival's longstanding commitment over 21 years to climate action. 

The K-Green Foundation, chaired by Choi Yul, has unveiled the official poster for the SIEFF, which opens on Environment Day. Since its inception in 2004, this year marks the 21st edition of SIEFF, one of the top three eco film festivals globally, showcasing a variety of films that highlight the climate crisis and the importance of a sustainable future.

In February, from the 5th to the 12th, the SIEFF office conducted a voting event in collaboration with the K-Green Foundation and the festival's official social media channels, with 2,587 citizens participating. After an initial selection by the foundation's staff, three finalists were posted on social media for public voting. The winning design, which dynamically incorporates the official slogan "Ready, Climate, Action 2024!" and symbolizes the festival's consistency and commitment to climate action over 21 years, was chosen as the final poster.

The poster's designer, Han Jang-hyun (CEO of Jangsmuller), said, "While information about climate and environmental issues is widely available through numerous media and social services, my design aims to emphasize the importance of not just knowing, but feeling and actively engaging with these issues."

Lee Mee-Kyung, Co-Executive Director of SIEFF, commented, "This year, for the first time, we decided the official festival poster through an online vote, aiming to make SIEFF a valuable platform for communicating and addressing climate environmental issues, in response to the enthusiasm and support of netizens. Solving climate issues requires collective effort, and deciding the official poster is just the beginning. Ready, Climate, Action!"

This 21st edition of the SIEFF, starting with the opening ceremony on June 5th, will meet citizens over 26 days through various channels including theaters in Seoul, digital screening venues, schools, local governments, libraries, civic groups, and corporations, differing from last year's approach.